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    Plain English for People Who Don't Read (For Everybody)
    Eva Baluchova
    • 4 min

    Plain English for People Who Don't Read (For Everybody)

    How to write in plain English for people who don't read? "On the average webpage, users have time to read at most 28% of the words during...
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    Here are the books that make you write like a pro!
    Eva Baluchova
    • 2 min

    Here are the books that make you write like a pro!

    When creating our wearebridge.io visual guideline for copywriting in recruitment we have been studying and researching many books. In...
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    Best Writing Tools All Writers Need
    Eva Baluchova
    • 1 min

    Best Writing Tools All Writers Need

    "People who don't do good work blame their tools." If you've heard this phrase, you might feel bad when you go to buy writing tools. But...
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    Here are the people that make you write like a pro!
    Eva Baluchova
    • 2 min

    Here are the people that make you write like a pro!

    Everyone can write something good if they have enough time. If you want to make something that stands out quickly, you'll have to look a...
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    Here Are Five Steps To Writing Great Copy
    Eva Baluchova
    • 4 min

    Here Are Five Steps To Writing Great Copy

    Everything becomes much more straightforward when you have the appropriate process in place. For example, in copywriting, "I'll just try...
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    Why recruiters should learn copywriting?
    Eva Baluchova
    • 4 min

    Why recruiters should learn copywriting?

    Recruiting and marketing have more in common than you might think, even though they seem very different. At the heart of both jobs is the...
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    What is persuasive writing?
    Eva Baluchova
    • 3 min

    What is persuasive writing?

    When you write persuasively, you try to get your point across. "Copywriting is the ability to move people to action through written...
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    Are you also starting with copywriting?
    Eva Baluchova
    • 4 min

    Are you also starting with copywriting?

    Your recruitment efforts can be ruined by poor copy. We have to make promises and sell through words. Using the right words and the right...
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    Who is Recruiter 3.0
    Eva Baluchova
    • 3 min

    Who is Recruiter 3.0

    As recruitment professionals, we spend most of our time helping candidates find their ideal job. But are recruitment professionals...
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    Why does the future of recruiters belong to expert generalists?
    Eva Baluchova
    • 3 min

    Why does the future of recruiters belong to expert generalists?

    You were brought up to believe that you had to be good at one thing and that you had to be able to do that one thing very well. To become...
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    10 Hats The Best Recruiters Wear
    Eva Baluchova
    • 6 min

    10 Hats The Best Recruiters Wear

    Recruiters are professionals who wear many hats. They search, screen, present, coordinate, assess, report, promote, analyse, and advise....
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    Using copy to attract top talent
    Eva Baluchova
    • 4 min

    Using copy to attract top talent

    Recruiting and marketing have more in common than the average person might think. At their core, both functions aim to sell something to...
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    Building a remote employer brand
    Eva Baluchova
    • 5 min

    Building a remote employer brand

    Most culture-forward founders will realise these days that employer brand matters. Employees evaluate your brand as a place to work in...
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    How to hire introverts
    Eva Baluchova
    • 3 min

    How to hire introverts

    "Team leaders who are extroverted can be highly effective leaders when the members of their team are dutiful followers looking for ...
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    How to hire extroverts
    Eva Baluchova
    • 3 min

    How to hire extroverts

    Here are a few key reasons you should keep a healthy influx of extroverts into your team or company, AND a few things you need to be weary..
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    Turning your employer brand into content
    Eva Baluchova
    • 3 min

    Turning your employer brand into content

    We’ll dive into some key ways you can convert your employer branding into awesome content that your future hires will love and react to!
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    The Ideal Remote Worker
    Eva Baluchova
    • 3 min

    The Ideal Remote Worker

    We’ll be looking closer at the ideal profile for a remote worker when hiring for your team. With remote work platforms on the rise, ...
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    Writing an Impactful Job Description
    Eva Baluchova
    • 4 min

    Writing an Impactful Job Description

    It’s time we also started looking at job descriptions as a piece of content that deserves the same (if not more attention).
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    Looking after mental health when remote working
    Eva Baluchova
    • 3 min

    Looking after mental health when remote working

    We will outline the mental health risks you should be aware of while remote working and tips for employers to make their online workforce...
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    Why you need to think in Growth Loops
    Eva Baluchova
    • 3 min

    Why you need to think in Growth Loops

    If you’re a recruiter or a marketer, chances are you typically think in terms of a funnel or pipeline. You’ll describe the various inputs...
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