Our Blog.

All Posts
Sourcing
Data
Productivity
Hiring success
Recruitment marketing
Employer branding
Copywriting
Talent communities
Influencing
Presentation skills
Culture and Team
Leadership
Remote Work
Covid 19
Untitled Category
Slovak
English

Feb 18
4 min

Using copy to attract top talent

Recruiting and marketing have more in common than the average person might think. At their core, both functions aim to sell something to ...

4 views0 comments

Eva Baluchova

Sep 9, 2020
4 min

Writing an Impactful Job Description

It’s time we also started looking at job descriptions as a piece of content that deserves the same (if not more attention).

26 views0 comments

Eva Baluchova

Aug 13, 2020
3 min

Why you need to think in Growth Loops

If you’re a recruiter or a marketer, chances are you typically think in terms of a funnel or pipeline. You’ll describe the various inputs...

12 views0 comments

What is your startup's EVP and why it matters

Eva Baluchova

Jun 25, 2020
3 min

What is your startup's EVP and why it matters

A crucial part of this growing war for talent is the ability of companies to attract the right talent rather than simply playing a numbers..

11 views0 comments

Content Creation - The Recruitment Marketing Trilogy

Eva Baluchova

Mar 15, 2020
3 min

Content Creation - The Recruitment Marketing Trilogy

Recruitment marketing is marketing nonetheless which means content is kind. Whether it’s to attract new hires,..

1 view0 comments

Storytelling - The Recruitment Marketing Trilogy

Eva Baluchova

Mar 15, 2020
3 min

Storytelling - The Recruitment Marketing Trilogy

Copywriting is a core part of your recruitment marketing efforts as we discussed in the last blog. But what is text without meaning?

1 view0 comments

Copywriting - The Recruitment Marketing Trilogy

Eva Baluchova

Mar 15, 2020
3 min

Copywriting - The Recruitment Marketing Trilogy

fact, the ‘marketing voice’ used by the company’s main product or service, should be extended and palpable in your recruitment marketing...

1 view0 comments

Eva Baluchova

Feb 25, 2020
2 min

Can recruiters use TikTok?

As TikTok matures, it will increasingly become part of the content strategy of most companies looking to target new digitally native...

109 views0 comments

Recruiter 3.0 - From Startup Recruiter to Startup Recruitment Marketeer

Eva Baluchova

Jan 15, 2020
7 min

Recruiter 3.0 - From Startup Recruiter to Startup Recruitment Marketeer

My name is Eva and currently I work as a Recruitment & Employer Brand Consultant for two great startups. I’m a Slovakian living in Amster...

23 views0 comments

{"items":["602e5f677be06e00170ce102","5f58e9da224fb30017d88f25","5f355095ea2ab900173ae1bb","5ef50eb070426500170fe6d7","5e6e1251f4164200171478f2","5e6e11252060eb00174a5e2d","5e6e0f37bd77e50017701197","5e5590b61f59f50017856384","5e1f4b896106f6001791ae95"],"styles":{"galleryType":"Columns","groupSize":1,"showArrows":true,"cubeImages":true,"cubeType":"fill","cubeRatio":1.3333333333333333,"isVertical":true,"gallerySize":30,"collageAmount":0,"collageDensity":0,"groupTypes":"1","oneRow":false,"imageMargin":32,"galleryMargin":0,"scatter":0,"rotatingScatter":"","chooseBestGroup":true,"smartCrop":false,"hasThumbnails":false,"enableScroll":true,"isGrid":true,"isSlider":false,"isColumns":false,"isSlideshow":false,"cropOnlyFill":false,"fixedColumns":1,"enableInfiniteScroll":true,"isRTL":false,"minItemSize":50,"rotatingGroupTypes":"","rotatingCropRatios":"","columnWidths":"","gallerySliderImageRatio":1.7777777777777777,"numberOfImagesPerRow":1,"numberOfImagesPerCol":1,"groupsPerStrip":0,"borderRadius":0,"boxShadow":0,"gridStyle":1,"mobilePanorama":false,"placeGroupsLtr":true,"viewMode":"preview","thumbnailSpacings":4,"galleryThumbnailsAlignment":"bottom","isMasonry":false,"isAutoSlideshow":false,"slideshowLoop":false,"autoSlideshowInterval":4,"bottomInfoHeight":0,"titlePlacement":"SHOW_ON_THE_RIGHT","galleryTextAlign":"center","scrollSnap":false,"itemClick":"nothing","fullscreen":true,"videoPlay":"hover","scrollAnimation":"NO_EFFECT","slideAnimation":"SCROLL","scrollDirection":0,"scrollDuration":400,"overlayAnimation":"FADE_IN","arrowsPosition":0,"arrowsSize":23,"watermarkOpacity":40,"watermarkSize":40,"useWatermark":true,"watermarkDock":{"top":"auto","left":"auto","right":0,"bottom":0,"transform":"translate3d(0,0,0)"},"loadMoreAmount":"all","defaultShowInfoExpand":1,"allowLinkExpand":true,"expandInfoPosition":0,"allowFullscreenExpand":true,"fullscreenLoop":false,"galleryAlignExpand":"left","addToCartBorderWidth":1,"addToCartButtonText":"","slideshowInfoSize":200,"playButtonForAutoSlideShow":false,"allowSlideshowCounter":false,"hoveringBehaviour":"NEVER_SHOW","thumbnailSize":120,"magicLayoutSeed":1,"imageHoverAnimation":"NO_EFFECT","imagePlacementAnimation":"NO_EFFECT","calculateTextBoxWidthMode":"PERCENT","textBoxHeight":0,"textBoxWidth":200,"textBoxWidthPercent":50,"textImageSpace":10,"textBoxBorderRadius":0,"textBoxBorderWidth":0,"loadMoreButtonText":"","loadMoreButtonBorderWidth":1,"loadMoreButtonBorderRadius":0,"imageInfoType":"ATTACHED_BACKGROUND","itemBorderWidth":1,"itemBorderRadius":0,"itemEnableShadow":false,"itemShadowBlur":20,"itemShadowDirection":135,"itemShadowSize":10,"imageLoadingMode":"BLUR","expandAnimation":"NO_EFFECT","imageQuality":90,"usmToggle":false,"usm_a":0,"usm_r":0,"usm_t":0,"videoSound":false,"videoSpeed":"1","videoLoop":true,"jsonStyleParams":"","gallerySizeType":"px","gallerySizePx":940,"allowTitle":true,"allowContextMenu":true,"textsHorizontalPadding":-30,"itemBorderColor":{"themeName":"color_12","value":"rgba(14,46,71,0)"},"showVideoPlayButton":true,"galleryLayout":2,"targetItemSize":940,"selectedLayout":"2|bottom|1|fill|true|0|true","layoutsVersion":2,"selectedLayoutV2":2,"isSlideshowFont":false,"externalInfoHeight":0,"externalInfoWidth":0.5},"container":{"width":940,"galleryWidth":972,"galleryHeight":0,"scrollBase":0,"height":null}}

Our Blog.

Join our mailing list and get a free report!